Are you a stay-at-home mom seeking ways to how to grow your blog?
If so, you aren’t alone! There are more than 31.7 million bloggers in the United States! But despite the popularity of blogging throughout the country, how can you stand out from your competition to drive interest in your blog?
Read on to learn more about how to grow your blog posts and increase traffic on your website!
How to Grow Your Blog
1. Publish Relevant Content
To grow your blog audience, you must publish relevant content that people want to read.
Writing relevant content starts with considering who your target audience is and what they find interesting. Who is that you want to read your blog posts? What kinds of topics are trending about your subject matter?
Your blog content should also be supported by accurate information from expert sources. By using this information to aid your posts, you will receive more credibility from your audience.
2. Focus on Search Engine Optimization
Search engine optimization (SEO) is an effective way to help you grow your blog audience.
But what is SEO, and how will it help you increase your readership?
SEO is a form of internet marketing focused on helping your website rank higher in search engine results. One of the ways to improve your SEO is by including keywords that will be recognized by spiders or crawlers and used in search results.
These spiders and crawlers are programs that are used by search engines to find content for inclusion in search results.
3. Leverage The Popularity of Social Media
Your blog posts can reach more people by being shared on your social media accounts.
Did you know that 72 percent of adults in America have at least one social media account?
By creating accounts on social media applications like Facebook, Pinterest, Instagram, and/or Twitter, you can share your blog posts to expose your content to a broader audience.
Your social media accounts will also give you a platform to interact with your readers to generate further interest in your blogs.
Don’t feel you have enough time to balance all your social media accounts? Try using Tailwind to schedule all your Pinterest, Instagram, and even share to Facebook and Twitter! Check them out here.
4. Network With Other Bloggers
Networking with other bloggers is a great way to meet new people and spread the word about your blog.
Being part of the blogger community is also helpful because you can learn better ways to write about topics by meeting new people.
The relationships that you develop by networking will provide a support system for your work by being there to help answer your questions as you build your blog content.
5. Host Webcasts or Podcasts To Promote Content
Webcasts are a unique way to help you promote your blog content online.
By hosting webcasts, you can generate excitement about your posts while also presenting as an authority figure on the topic you are writing about.
The webcast platform is also an excellent place to bring on well-known guests to improve your credibility as a writer.
These webcasts are an interactive form of growth marketing that can become a regular part of how you advertise your blog content!
Podcasts are another great platform to point listeners back to your blog. Just like webcasts, you can bring on guests and talk about topics you are an expert on. You can also reuse blog content as topics on your podcast.
Podcasting isn’t hard when you have the right partners. Buzzsprout gets your show listed on every major podcast platform. Following this link lets Buzzsprout know we sent you and gets you a $20 Amazon gift card if you sign up for a paid plan, and helps support our show.
6. Prepare an Email Newsletter
Another way to grow your blog is with your email list. Preparing an email newsletter is another fun way to share your content with new people.
You can collect a reader’s name and e-mail address by asking for it through email or by offering them an incentive for providing this information on your website.
7. Link To Other Content
You can promote your previous blog content by including a link to it in your new blog content.
These links allow you to direct traffic to your work and can increase your readership.
One of the most effective ways to do this is to incorporate these links into keywords, which will draw your reader’s attention and entice them to click on the link to read about it.
Wrapping Up: How to Grow Your Blog
Deciding how to grow your blog can be a worthwhile challenge to overcome as a writer and entrepreneur.
But to make the most of your blog content, you need to consider what your strengths are as a writer and how you will leverage those strengths to improve your content and make it more attractive to readers.
Another key factor to keep in mind is hosting on a reliable and fast server. We highly recommend Bluehost. Bluehost is the best web hosting around, and is only $2.49 a month! Check them our here.
Are you interested in learning more about how to be successful as a stay-at-home mom?
Check out our other blog posts to learn more about helpful tips to become the best version of yourself!